The Creative Renaissance: AI & The True Impact on Film Production
Summary
AI is driving a massive shift in film, yet the industry stays quiet. Beyond the hype, a true renaissance is forming. This session moves past the "replacement" debate to reveal how pros are already using AI to amplify human intent, not replace it. We’ll pull back the curtain on the "don't ask, don't tell" reality of modern production — from "AI slop" to Super Bowl-grade craft. Join experts from Artlist, OpenAI, and Netflix Alum to see how creators are overcoming the "trust challenge" to scale their vision and lead the next era of cinema.
- Format: Panel
- Category: Panel
- Event Type: panel
- Presented By: Artlist
Contributors
- Chad Nelson
- Joshua Davies
- Ori Winokur
- Christina Lee Storm
Raw Event JSON
Large nested arrays are compacted for page readability. Full payload remains in dataset files.
Open JSON payload
{
"id": "PP1162990",
"track": "Film & TV",
"focus_area": null,
"category": "Panel",
"event_id": "PP1162990",
"event_type": "panel",
"format": "Panel",
"genre": null,
"subgenre": null,
"name": "The Creative Renaissance: AI & The True Impact on Film Production",
"presented_by": "Artlist",
"publish_at": "2026-03-07T15:07:00.000-06:00",
"reservable": true,
"reservable_id": "PP1162990",
"reserved": false,
"date": "2026-03-13",
"end_time": "2026-03-13T15:30:00.000-05:00",
"start_time": "2026-03-13T14:30:00.000-05:00",
"message": null,
"image": null,
"credentials": [
{
"name": "Music Badge",
"type": "music"
},
{
"name": "Platinum Badge",
"type": "platinum"
},
{
"name": "Innovation Badge",
"type": "innovation"
},
{
"name": "Film & TV Badge",
"type": "filmtv"
}
],
"contributors": [
{
"id": 109590,
"company": "OpenAI",
"credential_types": [
"filmtv",
"innovation",
"music"
],
"entity_id": 2284801,
"name": "Chad Nelson",
"speaker_types": [
"Speaker"
],
"title": "Creative Specialist",
"image": {
"alt_text": "Chad Nelson",
"credit": "",
"url": "https://images.sxsw.com/VheMFYgYzfD3L_gNWPZRddqahOI=/192x0:1388x1196/600x600/images.sxsw.com/48/d2c088c8-0d96-462e-ab8a-7936bbd96785/pcid-826"
},
"speaker_type": "Speaker",
"details": "Chad Nelson is an acclaimed creative director, technology strategist, and creative specialist at OpenAI. His projects include launching the award-winning, AI-based animated short, CRITTERZ, creating the first AI-based Vogue cover, and collaborating on OpenAI’s research of its text-to-video model, Sora. With over 25 years in interactive design and entertainment, Chad’s experience spans video games, social media, TV, and mobile applications, where he has worked with companies such as Disney, Mattel, Sky, Sony, and Virgin.",
"links": {},
"type": "person"
},
{
"id": 108276,
"company": "Artlist",
"credential_types": [
"filmtv",
"innovation",
"music"
],
"entity_id": 2282037,
"name": "Joshua Davies",
"speaker_types": [
"Speaker"
],
"title": "Chief Innovation Officer",
"image": {
"alt_text": "Joshua Davies",
"credit": null,
"url": "https://images.sxsw.com/5II7AZ5n2GMnkqkA8HWsV7VertE=/0x0:2048x2048/600x600/images.sxsw.com/48/56880ef1-9c23-4b62-a0cc-e1d77ff9dace/pcid-1657186"
},
"speaker_type": "Speaker",
"details": null,
"links": {},
"type": "person"
},
{
"id": 108275,
"company": "Artlist",
"credential_types": [
"filmtv",
"innovation",
"music"
],
"entity_id": 2282036,
"name": "Ori Winokur",
"speaker_types": [
"Speaker"
],
"title": "Head Of Music",
"image": {
"alt_text": "Ori Winokur",
"credit": null,
"url": "https://images.sxsw.com/JCJQePH5CRFXSBjhVl0NzZ8hHfE=/0x1:2041x2042/600x600/images.sxsw.com/48/9f8cd05c-d05b-4f90-8f2f-d9cdf9510569/pcid-1599179"
},
"speaker_type": "Speaker",
"details": null,
"links": {},
"type": "person"
},
{
"id": 49113,
"company": "Playbook",
"credential_types": [
"filmtv",
"innovation",
"music"
],
"entity_id": 2204911,
"name": "Christina Lee Storm",
"speaker_types": [
"Speaker"
],
"title": "Co-Founder/Partner",
"image": {
"alt_text": "Christina Lee Storm",
"credit": null,
"url": "https://images.sxsw.com/kf6o0QFVxFVHERUdLsYxWeLCytg=/600x600/images.sxsw.com/48/9265dccd-9fda-e073-2430-7488ae6ea085/pcid-781682"
},
"speaker_type": "Speaker",
"details": "Christina Lee Storm is Co-Founder of PLAYBOOK PLBK and Head of Studio, Long Form at Secret Level. An award-winning producer and accomplished executive, she pioneers storytelling through emerging technologies across film, series, animation, and multi-platform storytelling. She's been instrumental advancing production innovation for franchises, IP and world-building for Netflix, Universal, and DreamWorks Animation.\n\nChristina is Co-Founder of The Creative + Tech Orbit substack. She is the Television Academy's Emerging Media Programming Governor, Advocacy Committee Co-Chair, Responsible AI Working Group Lead, and Innovation Advisory Committee member. She sits on the Producers Guild of America’s Production Innovation Task Force member, Los Angeles Mayor’s Entertainment Industry Council, and Runway’s 100 Film Fund Advisor Panel. \n\nGlobally known as a thought leader in the emerging media landscape, Christina was inducted into AWE’s inaugural XR Hall of Fame, received the Lumiere Distinguished Leadership Award in Technology, and is a newly inducted member of the Academy of Motion Pictures Arts & Sciences, Class of 2025.\n",
"links": {},
"type": "person"
}
],
"venue": {
"accessible": false,
"age_policy": null,
"floor": null,
"id": "V2208",
"indoor_outdoor": null,
"mixhalo_url": "https://translate.mixhalo.rocks/435?venue_id=435&partner=true",
"name": "Red River Ballroom",
"parent_id": "V2151",
"parent_venue_name": "The Thompson Hotel Austin",
"venue_entry_info": null,
"formats": null,
"location": {
"address": "506 San Jacinto Blvd.",
"lat_lon": [
30.2667947,
-97.7409874
],
"city": "Austin",
"postal_code": "78701",
"state": "TX",
"name": "The Thompson Hotel Austin"
},
"root": {
"id": "V2151",
"name": "The Thompson Hotel Austin",
"mixhalo_url": null
},
"events": "[omitted 5 venue events]"
},
"description": "AI is driving a massive shift in film, yet the industry stays quiet. Beyond the hype, a true renaissance is forming. This session moves past the \"replacement\" debate to reveal how pros are already using AI to amplify human intent, not replace it.\n\nWe’ll pull back the curtain on the \"don't ask, don't tell\" reality of modern production — from \"AI slop\" to Super Bowl-grade craft. Join experts from Artlist, OpenAI, and Netflix Alum to see how creators are overcoming the \"trust challenge\" to scale their vision and lead the next era of cinema.",
"experience_level": "Advanced",
"audio_url": null,
"accessibility": [],
"accessible_venue": false,
"add_bcl_url": false,
"add_slido": false,
"after_midnight": null,
"age_policy": null,
"american_sign_language": false,
"apple_url": null,
"audio_description": false,
"caption_url": null,
"captioned_qa": false,
"closed_captioned": false,
"cpe_credit": false,
"event_status": "none",
"has_subtitles": false,
"hash_tags": [],
"high_sensory_experience": false,
"live": false,
"long_description": "AI is driving a massive shift in film, yet the industry stays quiet. Beyond the hype, a true renaissance is forming. This session moves past the \"replacement\" debate to reveal how pros are already using AI to amplify human intent, not replace it.\n\nWe’ll pull back the curtain on the \"don't ask, don't tell\" reality of modern production — from \"AI slop\" to Super Bowl-grade craft. Join experts from Artlist, OpenAI, and Netflix Alum to see how creators are overcoming the \"trust challenge\" to scale their vision and lead the next era of cinema.",
"meeting_url": null,
"meeting_url_live": false,
"mentorly_url": null,
"mobile_audio_url": null,
"open_captioned": false,
"playlist_tag": null,
"rebroadcast": false,
"recommended_ids": [],
"search_conversions": null,
"short_program": false,
"slido_url": null,
"sort": "CREATIVE RENAISSANCE: AI & THE TRUE IMPACT ON FILM PRODUCTION",
"source": "Official",
"squad_up_url": null,
"stream_embed": null,
"stream_id": null,
"stream_url": null,
"strobe_warning": false,
"subdiscipline": null,
"summit": null,
"summit_display_name": null,
"tags": [
{
"id": 2114,
"name": "Ai",
"created_at": "2020-01-17T14:51:44.091-06:00",
"updated_at": "2026-02-18T15:48:17.273-06:00",
"sort": "AI",
"alpha": "A"
},
{
"id": 2576,
"name": "Recently Added",
"created_at": "2026-02-26T12:08:59.538-06:00",
"updated_at": "2026-02-26T12:08:59.538-06:00",
"sort": "RECENTLY ADDED",
"alpha": "R"
}
],
"talent_attending": null,
"title_only": false,
"track_display_name": "Film & TV",
"trailer_id": null,
"trailer_url": null,
"video_on_demand": null,
"vimeo_id": null,
"vod": false,
"xr_project_type": null,
"youtube_id": null,
"related_events": [],
"related_sales_client": null
}