TikTok x iHeart: Cultural Convergence in Action

Event ID: PP1162988

Sat, Mar 14, 2026 | 9:00 PM - 10:00 PM

Venue: Waller Ballroom F (Austin Marriott Downtown)

View on Official SXSW

Summary

What happens when the leading audio company and the leading short-form video platform come together around a shared creator‑first vision to create something completely new for audiences, creators and brands? TikTok drives cultural discovery in real time; iHeart deepens fandom through trusted voices and live experiences at scale. At SXSW, we’ll showcase real executions that connect video, radio, podcast, and live moments into one ecosystem, turning viral discovery into deeper fandom and creator‑led IP.

Contributors

Raw Event JSON

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