Power Shift: How Podcasters are Monetizing on Their Terms

Event ID: PP1162973

Sun, Mar 15, 2026 | 9:00 PM - 10:00 PM

Venue: Waller Ballroom F (Austin Marriott Downtown)

View on Official SXSW

Summary

Today’s creators aren’t just hosting shows – they’re building media empires. In this live conversation, leading voices in podcasting share how they’ve taken their shows to the next level and grown into full-fledged creator brands. They’ll discuss how audience connection, creative control, smart monetization, and business strategy fuel their growth as they scale from indie success to industry icons. Together, the group will unpack what it now takes to build a show that grows beyond the feed – into community, video, partnerships, products, and more. This is the new era of creator ambition: where podcasts become platforms, creators own their rise, and the next generation of icons are built by those serious about scale.

Contributors

Raw Event JSON

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