The Systems We Build: Business Models for Meaningful XR

Event ID: PP1162590

Mon, Mar 16, 2026 | 4:30 PM - 5:30 PM

Venue: Salon E (JW Marriott)

View on Official SXSW

Summary

XR is booming… Or is it? How secure are business models in the interactive/immersive sector and how well do they support creators to have social impact? And how do you thrive - not just survive - as a creator, producer, developer of this type of work, right now? Acknowledging challenges and uncertainty but also highlighting opportunities, the panel reflect on their own journeys - including successes, challenges and startings-over - to explore alternative models and offer practical advice for creators and producers to make work that matters: including protecting your IP and your wellbeing.

Contributors

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