How to Avoid Spreading Misinformation on Your Platform

{
  "id": "PP1162229",
  "track": "Creator Economy",
  "focus_area": null,
  "category": "Panel",
  "event_id": "PP1162229",
  "event_type": "panel",
  "format": "Panel",
  "genre": null,
  "subgenre": null,
  "name": "How to Avoid Spreading Misinformation on Your Platform",
  "presented_by": null,
  "publish_at": "2025-11-03T16:30:00.000-06:00",
  "reservable": true,
  "reservable_id": "PP1162229",
  "reserved": false,
  "date": "2026-03-15",
  "end_time": "2026-03-15T15:30:00.000-05:00",
  "start_time": "2026-03-15T14:30:00.000-05:00",
  "message": null,
  "image": null,
  "credentials": [
    {
      "name": "Platinum Badge",
      "type": "platinum"
    },
    {
      "name": "Innovation Badge",
      "type": "innovation"
    }
  ],
  "contributors": [
    {
      "id": 102074,
      "company": "Benjamín Zamora TV",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2269138,
      "name": "Benjamin Zamora",
      "speaker_types": [
        "Speaker"
      ],
      "title": "Journalist, News Anchor & Content Creator",
      "image": {
        "alt_text": "Benjamin Zamora",
        "credit": null,
        "url": "https://images.sxsw.com/Rriut99wynaEEgLpxBkH5hBBrnw=/600x600/images.sxsw.com/48/1a3ba14f-a3d8-e5a6-df7d-af4d77da542f/pcid-1652928"
      },
      "speaker_type": "Speaker",
      "details": "Benjamin, who was born and raised in El Paso, has been passionate about journalism ever since he was a kid. Benjamin started his career as a news correspondent for KVMD Los Angeles in Guadalajara, Mexico and then spent nearly three years as news reporter and executive producer for KTDO in El Paso. Later on he was hired as Multimedia Journalist for KTSM NewsChannel 9 and KDBC. Benjamin also worked at El Paso's number one station Univision 26 KINT. He became Executive Producer in 2014 and was promoted in 2015 to Regional Assistant News Director to oversee El Paso, Midland-Odessa and San Angelo DMA's. He is currently the News Anchor for Noticiero Telemundo Las Vegas and has more than 8 million followers on his social media channels. His work has given him multiple awards such as an EMMY® for best general assignment on-camera talent reporter in Texas, an EMMY® for Best Health Investigation Report, an EMMA award for best informational story and 11 EMMY® nominations in the Lone Star Chapter and the National Pacific Southwest Chapter. His stories have also been featured on NBC News, NBC Latino and MSN.",
      "links": {},
      "type": "person"
    },
    {
      "id": 82247,
      "company": "Trending Up",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2243927,
      "name": "Mariana Castro",
      "speaker_types": [
        "Speaker"
      ],
      "title": "Director",
      "image": {
        "alt_text": "Mariana Castro",
        "credit": null,
        "url": "https://images.sxsw.com/gx6wfMlfG08R1CFelciaYwwhnTg=/600x600/images.sxsw.com/48/6f98e9d1-7877-79e9-94a0-0cc4af387c1a/pcid-1627956"
      },
      "speaker_type": "Speaker",
      "details": "Mariana is an advocate, DACA recipient, and content creator. She is growing the progressive creator ecosystem through Trending Up — a program that brings content creators into issue education and advocacy. Through resources, innovative programming, and community focused events, Mariana is empowering creators to use their platforms for social change, fostering new voices in advocacy, and building a network of digital storytellers who drive meaningful conversations and action.\r\rMariana has built multi-million dollar creator programs and produced award-winning, bilingual campaigns to amplify federal issues across the country. With over a decade of experience, she has collaborated with nonprofits, candidates, and advocacy campaigns to craft cutting-edge digital strategies and storytelling programs that centers community.\r\rAs a content creator, Mariana also uses her own platform to share the real-life impact of immigration while bridging the gap between pop culture and politics.",
      "links": {},
      "type": "person"
    },
    {
      "id": 25845,
      "company": "Liz Plank Productions",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2024537,
      "name": "Liz Plank",
      "speaker_types": [
        "Speaker"
      ],
      "title": "Podcast Host and Content Creator",
      "image": {
        "alt_text": "Liz Plank",
        "credit": null,
        "url": "https://images.sxsw.com/W7nmGefXBtQNjWd2foXeWsAEtdU=/0x0:900x900/600x600/images.sxsw.com/48/21503baf-ed60-4d9a-ba0f-33df19a7d6b2/pcid-1028616"
      },
      "speaker_type": "Speaker",
      "details": "Liz Plank is an award-winning journalist, filmmaker, international bestselling author, and producer of several critically acclaimed digital series at Vox Media and NBC News. She currently hosts Boy Problems, a podcast that tackles love, masculinity, dating disasters, and life’s biggest questions. Liz's widely celebrated book, For The Love of Men: A Vision for Mindful Masculinity, became an international sensation, captivating readers across the globe. Praised for its bold exploration of modern masculinity, it has been featured in iconic publications such as Vogue, Esquire, Playboy, ELLE, GQ, and has earned thoughtful coverage on NPR, The Washington Post, and MSNBC. Its impact transcended borders, sparking vital conversations about the future of gender and identity. Liz’s groundbreaking journalism has garnered widespread acclaim, earning her a spot on Forbes’ prestigious 30 Under 30 list, as well as recognition as one of Mediaite’s Most Influential in News Media and Marie Claire’s Most Powerful Women. Adding to her global impact, she was honored as one of the World’s Most Influential People in Gender Policy by Apolitical, cementing her status as a trailblazer in shaping the future of gender equality. Learn more about Liz and her work at https://www.elizabethplank.com/ ",
      "links": {},
      "type": "person"
    },
    {
      "id": 78313,
      "company": null,
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2239280,
      "name": "Suzanne Lambert",
      "speaker_types": [
        "Speaker"
      ],
      "title": "Comedian and Podcast Host",
      "image": {
        "alt_text": "Suzanne Lambert",
        "credit": null,
        "url": "https://images.sxsw.com/z98yfAZEVUNqdnRynEedYm72lK4=/600x600/images.sxsw.com/48/2f03f352-57d7-823a-b150-337460f42cc7/pcid-1623663"
      },
      "speaker_type": "Speaker",
      "details": "Suzanne Lambert is a DC-based comedian, content creator and speaker. Known as “the Regina George liberal,” she delivers engaging and biting wit to an audience of over one million fans across TikTok and Instagram (@itssuzannelambert).\r\rHer work has been featured in publications such the New York Times, Washington Post and the Wall Street Journal and she has performed at the DC Improv, Laughing Skull and Stand Up NY.",
      "links": {},
      "type": "person"
    }
  ],
  "venue": {
    "accessible": false,
    "age_policy": null,
    "floor": null,
    "id": "V2049",
    "indoor_outdoor": null,
    "mixhalo_url": "https://translate.mixhalo.rocks/432?venue_id=432&partner=true",
    "name": "Waller Ballroom C",
    "parent_id": "V2024",
    "parent_venue_name": "Austin Marriott Downtown",
    "venue_entry_info": null,
    "formats": null,
    "location": {
      "address": "304 E Cesar Chavez St.",
      "lat_lon": [
        30.2628298,
        -97.74157
      ],
      "city": "Austin",
      "postal_code": "78701",
      "state": "TX",
      "name": "Austin Marriott Downtown"
    },
    "root": {
      "id": "V2024",
      "name": "Austin Marriott Downtown",
      "mixhalo_url": null
    },
    "events": "[omitted 5 venue events]"
  },
  "description": "It’s no secret that today’s media landscape is more fractured than ever. As trust in legacy media declines, people are consuming news in less traditional ways and, instead, often turn to content creators for the latest news, commentary, and connection. But how can they balance influence and responsibility in such a fast-paced digital ecosystem?\n\nJoin industry-leading creators and strategists in conversation to explore how, in a digital world driven by clicks and engagement, you can communicate responsibly online. We’ll dive into how to build and leverage community, recognize and preempt false narratives, and turn complex realities into sharable content while engaging your audience authentically.",
  "experience_level": "Intermediate",
  "audio_url": null,
  "accessibility": [
    "Closed captioned"
  ],
  "accessible_venue": false,
  "add_bcl_url": false,
  "add_slido": false,
  "after_midnight": null,
  "age_policy": null,
  "american_sign_language": false,
  "apple_url": null,
  "audio_description": false,
  "caption_url": null,
  "captioned_qa": false,
  "closed_captioned": true,
  "cpe_credit": false,
  "event_status": "none",
  "has_subtitles": false,
  "hash_tags": [],
  "high_sensory_experience": false,
  "live": false,
  "long_description": "It’s no secret that today’s media landscape is more fractured than ever. As trust in legacy media declines, people are consuming news in less traditional ways and, instead, often turn to content creators for the latest news, commentary, and connection. But how can they balance influence and responsibility in such a fast-paced digital ecosystem?\n\nJoin industry-leading creators and strategists in conversation to explore how, in a digital world driven by clicks and engagement, you can communicate responsibly online. We’ll dive into how to build and leverage community, recognize and preempt false narratives, and turn complex realities into sharable content while engaging your audience authentically.",
  "meeting_url": null,
  "meeting_url_live": false,
  "mentorly_url": null,
  "mobile_audio_url": null,
  "open_captioned": false,
  "playlist_tag": null,
  "rebroadcast": false,
  "recommended_ids": [],
  "search_conversions": null,
  "short_program": false,
  "slido_url": null,
  "sort": "HOW TO AVOID SPREADING MISINFORMATION ON YOUR PLATFORM",
  "source": "Official",
  "squad_up_url": null,
  "stream_embed": null,
  "stream_id": null,
  "stream_url": null,
  "strobe_warning": false,
  "subdiscipline": null,
  "summit": null,
  "summit_display_name": null,
  "tags": [
    {
      "id": 1323,
      "name": "Ethics",
      "created_at": "2017-10-11T17:41:47.812-05:00",
      "updated_at": "2024-02-10T18:40:34.879-06:00",
      "sort": "ETHICS",
      "alpha": "E"
    },
    {
      "id": 2546,
      "name": "Misinformation / Disinformation",
      "created_at": "2025-01-21T22:44:04.576-06:00",
      "updated_at": "2025-01-21T22:44:04.576-06:00",
      "sort": "MISINFORMATION / DISINFORMATION",
      "alpha": "M"
    }
  ],
  "talent_attending": null,
  "title_only": false,
  "track_display_name": "Creator Economy track sponsored by Yamaha",
  "trailer_id": null,
  "trailer_url": null,
  "video_on_demand": null,
  "vimeo_id": null,
  "vod": false,
  "xr_project_type": null,
  "youtube_id": null,
  "related_events": [],
  "related_sales_client": null
}