WITHDRAWN DUE TO TRAVEL: The Infrastructure of Obesity Innovations

{
  "id": "PP1149855",
  "track": "Tech & AI",
  "focus_area": null,
  "category": "Panel",
  "event_id": "PP1149855",
  "event_type": "panel",
  "format": "Panel",
  "genre": null,
  "subgenre": null,
  "name": "WITHDRAWN DUE TO TRAVEL: The Infrastructure of Obesity Innovations",
  "presented_by": "Eli Lilly and Company",
  "publish_at": "2026-03-12T14:15:00.000-05:00",
  "reservable": false,
  "reservable_id": "PP1149855",
  "reserved": false,
  "date": "2026-03-17",
  "end_time": "2026-03-17T12:30:00.000-05:00",
  "start_time": "2026-03-17T11:30:00.000-05:00",
  "message": null,
  "image": null,
  "credentials": [
    {
      "name": "Platinum Badge",
      "type": "platinum"
    },
    {
      "name": "Innovation Badge",
      "type": "innovation"
    }
  ],
  "contributors": [
    {
      "id": 110076,
      "company": "Condé Nast",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2285835,
      "name": "Jessica Cruel",
      "speaker_types": [
        "Speaker"
      ],
      "title": "Editor-in-chief of Allure and SELF",
      "image": {
        "alt_text": "Jessica Cruel",
        "credit": "Hunter Abrams",
        "url": "https://images.sxsw.com/avuwFZufDuglgtIiOB3fA3fgmRY=/176x345:1776x1945/600x600/images.sxsw.com/48/ad3ebe8c-ceef-40bf-be72-e42ad2885a51/pcid-1927"
      },
      "speaker_type": "Speaker",
      "details": "Jessica Cruel is the editor-in-chief of Allure and SELF, where she leads the development of multi-platform editorial content for digital, social and video platforms. She is an ASME-nominated journalist with more than fifteen years of media experience. At Allure, Cruel spearheaded the creation of The Melanin Edit, a new Allure platform exploring all things relating to Black beauty, skincare, and wellness. As editor-in-chief, Cruel built the Allure Best of Beauty LIVE event, where readers and industry pros mix and mingle. Prior to joining  Allure, Jessica also held editorial roles at Refinery29 and PopSugar. She has experience appearing in live television segments from Good Morning America to The Today Show. She’s been featured as an expert in The New York Times and WWD, and has been profiled by publications like Essence, Fashionista, and Forbes. A graduate of the University of North Carolina at Chapel Hill with degrees in multimedia journalism and sociology. Jessica currently resides in Newark, New Jersey, where she invests in real estate and is a landlord.   \r",
      "links": {},
      "type": "person"
    },
    {
      "id": 110075,
      "company": "Rock Health",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2285834,
      "name": "Nelly Ganesan",
      "speaker_types": [
        "Speaker"
      ],
      "title": "Director of Strategy and Partnerships",
      "image": {
        "alt_text": "Nelly Ganesan",
        "credit": "",
        "url": "https://images.sxsw.com/c5xuV1hTiBV65M60JYV8LWsFgLc=/108x0:1451x1343/600x600/images.sxsw.com/48/f79fb859-40c6-46a0-b18d-2ea5f9c8a0b3/pcid-1925"
      },
      "speaker_type": "Speaker",
      "details": "Nelly Ganesan is deeply committed to ensuring everyone receives the right care at the right time, regardless of race, gender identity, or financial status. With 20 years of experience in the quality, value, and equity space, she specializes in care models that focus on improving care, health outcomes, and reducing costs. Her expertise includes utilizing patient-reported outcomes to enhance the entire care experience. Nelly supports the strategy and Partnership function at RockHealth.org, where she drives initiatives to create a more equitable healthcare system for everyone. Most recently, Nelly Ganesan served as the Executive Director of Health Equity and External Affairs at Morgan Health, a business unit within JPMorgan Chase dedicated to improving the quality, affordability, and equity of care for individuals with employer-sponsored insurance. In this role, Nelly led initiatives to promote equitable care for JPMorgan Chase employees and the communities in which they live and work. Before joining Morgan Health, Nelly spent 10 years at Avalere Health, where she provided advisory services to a wide range of clients, including health plans, life sciences companies, employers, patient groups, health systems, and foundations, with a focus on quality, health equity, care transformation, and measurement. Earlier in her career, Nelly worked at the Institute for Healthcare Improvement, concentrating on population health and hospital-based quality improvement. Nelly received her Master’s in Public Health (MPH) from Boston University and her undergraduate degree from the University of Oregon.",
      "links": {},
      "type": "person"
    },
    {
      "id": 110074,
      "company": "Eli Lilly and Company",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2285833,
      "name": "Jennifer Mazur",
      "speaker_types": [
        "Speaker"
      ],
      "title": "Sr. Vice President, U.S. Lillydirect and Consumer Services",
      "image": {
        "alt_text": "Jenifer Mazur",
        "credit": "",
        "url": "https://images.sxsw.com/Kf0G0NKz_EmUIYR8hHWsbgGXWjw=/10x0:1944x1934/600x600/images.sxsw.com/48/cf8723e2-193d-4c3d-9118-713ce395ac21/pcid-1920"
      },
      "speaker_type": "Speaker",
      "details": "Jennifer Mazur is Senior Vice President of U.S. LillyDirect and Consumer Services at Eli Lilly and Company. In this role, she leads Lilly’s direct-to-consumer healthcare platform and broader efforts to improve how patients access care and engage with their health. With more than 18 years at Lilly, she has held leadership roles spanning patient services, access, marketing, and commercial operations. She previously served as Head of Lilly Patient Services, where she led strategy and execution for U.S. patient support programs. Jennifer holds a B.S. in Microbiology from the University of Oklahoma and an MBA from Duke University’s Fuqua School of Business. \r",
      "links": {},
      "type": "person"
    },
    {
      "id": 78942,
      "company": "ŌURA",
      "credential_types": [
        "innovation"
      ],
      "entity_id": 2239916,
      "name": "Tom Hale",
      "speaker_types": [
        "Speaker"
      ],
      "title": "CEO",
      "image": {
        "alt_text": "Tom Hale",
        "credit": "",
        "url": "https://images.sxsw.com/1tmTbvvF4_91M128po3jrsvcCCg=/934x140:3814x3020/600x600/images.sxsw.com/48/2c8aa12d-6ca7-4bb5-86df-5a04735d2bdf/pcid-1624397"
      },
      "speaker_type": "Speaker",
      "details": "Tom Hale is the CEO of ŌURA, the company behind the smart ring that has changed the way people understand and optimize their health through personalized insights and continuous biometric monitoring. While Tom has been CEO, ŌURA has reached a valuation of $5.2B and closed a $200M Series D round. Prior to joining ŌURA, Tom held executive roles at companies including Momentive (formerly SurveyMonkey), Linden Lab (creator of Second Life), and Adobe. He has 20+ years of leadership experience across product, operations, and growth. He also serves as an advisor/investor at NoiseAware and Volara and is a member of the board at Cars.com. Tom holds a B.A. from Harvard University.",
      "links": {},
      "type": "person"
    }
  ],
  "venue": {
    "accessible": false,
    "age_policy": null,
    "floor": "3",
    "id": "V0454",
    "indoor_outdoor": "INDOOR",
    "mixhalo_url": "https://translate.mixhalo.rocks/430?venue_id=430&partner=true",
    "name": "Salon D",
    "parent_id": "V0403",
    "parent_venue_name": "JW Marriott",
    "venue_entry_info": null,
    "formats": null,
    "location": {
      "address": "110 E 2nd St.",
      "lat_lon": [
        30.2645713,
        -97.743198
      ],
      "city": "Austin",
      "postal_code": "78701",
      "state": "TX",
      "name": "JW Marriott"
    },
    "root": {
      "id": "V0403",
      "name": "JW Marriott",
      "mixhalo_url": null
    },
    "events": "[omitted 5 venue events]"
  },
  "description": "Innovations in obesity care have changed the conversation around weight and metabolic health. Now the question is what comes next. As options become more widely available, the focus expands beyond the impact of medicines and lifestyle changes to the infrastructure that can make impact sustainable—integrated data, smarter technology, and more equitable access. Across pharma, wearable tech, clinical care, and wellness, innovators are building more connected support around obesity care: tools that help people track progress, stay engaged, and access care that fits into real life. The result isn't just a breakthrough moment, but the chance to create a more connected, customer‑centered model of care that can help deliver lasting results.",
  "experience_level": "Beginner",
  "audio_url": null,
  "accessibility": [],
  "accessible_venue": false,
  "add_bcl_url": false,
  "add_slido": false,
  "after_midnight": null,
  "age_policy": null,
  "american_sign_language": false,
  "apple_url": null,
  "audio_description": false,
  "caption_url": null,
  "captioned_qa": false,
  "closed_captioned": false,
  "cpe_credit": false,
  "event_status": "none",
  "has_subtitles": false,
  "hash_tags": [],
  "high_sensory_experience": false,
  "live": false,
  "long_description": "Innovations in obesity care have changed the conversation around weight and metabolic health. Now the question is what comes next. As options become more widely available, the focus expands beyond the impact of medicines and lifestyle changes to the infrastructure that can make impact sustainable—integrated data, smarter technology, and more equitable access. Across pharma, wearable tech, clinical care, and wellness, innovators are building more connected support around obesity care: tools that help people track progress, stay engaged, and access care that fits into real life. The result isn't just a breakthrough moment, but the chance to create a more connected, customer‑centered model of care that can help deliver lasting results.",
  "meeting_url": null,
  "meeting_url_live": false,
  "mentorly_url": null,
  "mobile_audio_url": null,
  "open_captioned": false,
  "playlist_tag": null,
  "rebroadcast": false,
  "recommended_ids": [],
  "search_conversions": null,
  "short_program": false,
  "slido_url": null,
  "sort": "WITHDRAWN DUE TO TRAVEL: THE INFRASTRUCTURE OF OBESITY INNOVATIONS",
  "source": "Official",
  "squad_up_url": null,
  "stream_embed": null,
  "stream_id": null,
  "stream_url": null,
  "strobe_warning": false,
  "subdiscipline": null,
  "summit": null,
  "summit_display_name": null,
  "tags": [],
  "talent_attending": null,
  "title_only": false,
  "track_display_name": "Tech & AI track sponsored by IBM",
  "trailer_id": null,
  "trailer_url": null,
  "video_on_demand": null,
  "vimeo_id": null,
  "vod": false,
  "xr_project_type": null,
  "youtube_id": null,
  "related_events": [],
  "related_sales_client": null
}