Featured Session: Craft Still Wins: The Irreplaceable Role of Human Instinct, Taste, and Emotion

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  "description": "Have we lost sight that the creative work that truly impacts you on a human level, requires just that—the craft of a human? Greg Greenberg, award-winning Executive Creative Director at TBWA\\Media Arts Lab, Apple’s global creative agency explores the irreplaceable role of human instinct, taste, and emotional intelligence in the creative process. Featuring real-world examples of handcrafted storytelling, he offers a rare perspective on how we can’t lose sight of what truly impacts people on a deep emotional level, human craft, even in a world infatuated by the speed, ease and impact of AI.",
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