Humanizing AI: a Lightning Talk with Vurvey Labs CEO, Chad Reynolds

Event ID: OE46980

Mon, Mar 16, 2026 | 10:15 PM - 10:45 PM

Venue: Room 404 (Hilton Austin Downtown)

View on Official SXSW

Summary

What if we're missing AI's most transformative potential? Join us for a happy hour discussion of AI as immersive brand worlds populated by Synthetic Audiences. In these worlds, marketers can experience thousands of scenarios before committing a single dollar to market. Drawing inspiration from surrealism, we’ll explore how brands like Unilever are creating neuro-synthetic environments where decision-making happens inside intelligent systems and in collaboration with AI populations. Chad Reynolds, CEO of Vurvey Labs hosts.

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