AS Colour: PRINT THE MOMENT

{
  "id": "OE46913",
  "track": null,
  "focus_area": null,
  "category": null,
  "event_id": "OE46913",
  "event_type": "special_event",
  "format": null,
  "genre": null,
  "subgenre": null,
  "name": "AS Colour: PRINT THE MOMENT",
  "presented_by": "AS Colour",
  "publish_at": "2026-03-02T13:40:00.000-06:00",
  "reservable": false,
  "reservable_id": null,
  "reserved": false,
  "date": "2026-03-12",
  "end_time": "2026-03-12T19:00:00.000-05:00",
  "start_time": "2026-03-12T17:00:00.000-05:00",
  "message": null,
  "image": {
    "alt_text": "AS Colour: PRINT THE MOMENT",
    "credit": "",
    "url": "https://images.sxsw.com/Ac_0YmPb5tj9ZeawFUNYmBpk8P4=/0x0:2250x1500/950x633/images.sxsw.com/185/7509ccfc-ba8b-4aee-ab48-f6fc5d3330a8/OE46913"
  },
  "credentials": [
    {
      "name": "Platinum Badge",
      "type": "platinum"
    },
    {
      "name": "Innovation Badge",
      "type": "innovation"
    }
  ],
  "contributors": [],
  "venue": {
    "accessible": false,
    "age_policy": "All Ages",
    "floor": null,
    "id": "V0305",
    "indoor_outdoor": "INDOOR",
    "mixhalo_url": null,
    "name": "Innovation Clubhouse",
    "parent_id": "V1206",
    "parent_venue_name": "Brazos Hall",
    "venue_entry_info": null,
    "formats": null,
    "location": {
      "address": "204 E 4th St.",
      "lat_lon": [
        30.2660426,
        -97.7417976
      ],
      "city": "Austin",
      "postal_code": "78701",
      "state": "TX",
      "name": "Brazos Hall"
    },
    "root": {
      "id": "V1206",
      "name": "Brazos Hall",
      "mixhalo_url": null
    },
    "events": "[omitted 5 venue events]"
  },
  "description": null,
  "audio_url": null,
  "accessibility": [],
  "accessible_venue": false,
  "add_bcl_url": false,
  "add_slido": false,
  "after_midnight": null,
  "age_policy": "All Ages",
  "american_sign_language": false,
  "apple_url": null,
  "audio_description": false,
  "caption_url": null,
  "captioned_qa": false,
  "closed_captioned": false,
  "cpe_credit": false,
  "event_status": "none",
  "has_subtitles": false,
  "hash_tags": [],
  "high_sensory_experience": false,
  "live": false,
  "long_description": "AS Colour, the Official Merch Partner of SXSW presents a live print experience inside the Innovation Clubhouse. SXSW is the moment, AS Colour blanks are the canvas.\r\rGet a FREE limited edition tee! Simply show proof of purchase on any Official SXSW 2026 Merchandise and follow @ascolour on Instagram. Printed on premium AS Colour blanks.\r\rThis isn't just merch.\rIt's proof you were here.\r\rPrinted daily from 5PM-7PM at the Innovation Clubhouse. While supplies last!",
  "meeting_url": null,
  "meeting_url_live": false,
  "mentorly_url": null,
  "mobile_audio_url": null,
  "open_captioned": false,
  "playlist_tag": null,
  "rebroadcast": false,
  "recommended_ids": [],
  "search_conversions": null,
  "short_program": false,
  "slido_url": null,
  "sort": "AS COLOUR: PRINT THE MOMENT",
  "source": "Affiliate",
  "squad_up_url": null,
  "stream_embed": null,
  "stream_id": null,
  "stream_url": null,
  "strobe_warning": false,
  "subdiscipline": null,
  "summit": null,
  "summit_display_name": null,
  "tags": [
    {
      "id": 2576,
      "name": "Recently Added",
      "created_at": "2026-02-26T12:08:59.538-06:00",
      "updated_at": "2026-02-26T12:08:59.538-06:00",
      "sort": "RECENTLY ADDED",
      "alpha": "R"
    }
  ],
  "talent_attending": null,
  "title_only": false,
  "track_display_name": null,
  "trailer_id": null,
  "trailer_url": null,
  "video_on_demand": null,
  "vimeo_id": null,
  "vod": false,
  "xr_project_type": null,
  "youtube_id": null,
  "related_events": [],
  "related_sales_client": {
    "id": 2249418,
    "type": "brand",
    "name": "AS Colour",
    "company_headline": "Premium Blanks. Built to Last.",
    "company_bio": "Premium blank apparel for the artists, creators and decorators of today - blank canvases for self expression that are built to last. Established in New Zealand in 2005, we believe that longer-lasting products are better for the environment.",
    "location": "Auckland, New Zealand",
    "featured_partner": true,
    "logo_url": "https://images.sxsw.com/VZiC1vZARfCoBu4IKIyGZaM6ZHs=/472x472:4251x4251/950x950/images.sxsw.com/192/434207c5-bd2b-4bcf-b8f1-1475ae9a4fb0/SalesClient-8682",
    "image_url": "https://images.sxsw.com/v4rTYNQ4M9QAPOg46JJavv5XH10=/309x33:1518x839/950x633/images.sxsw.com/193/11a80cb7-b1ce-470b-bdb8-e34aec50e45f/SalesClient-8682",
    "events": "[omitted 5 related events]"
  }
}