Emjay

Event ID: MS65296

Sun, Mar 15, 2026 | 2:30 AM - 3:00 AM

Venue: Mala Vida

View on Official SXSW

Summary

EMJAY, is a singer from Guadalajara, Mexico. In 2023, she released her debut album LAS MORRAS TAMBIÉN HACEN TR444P, a project that highlighted and strengthened the presence of women within trap, a genre historically dominated by men. Throughout her career, she has collaborated with artists such as Metrika, Gera MX, Lismar, and Belinda, and has performed at major festivals including Coca-Cola Flow Fest, EDC México, and Toñita Fest in Brooklyn, New York. Known for blending trap, R&B, pop, and hyperpop, EMJAY stands out for her genre-fluid sound and bold artistic identity. In 2025, she released her second album me estoy volviendo loca, which included viral singles like “boss,” generating over 40 million views on TikTok and thousands of user creations. That same year, she embarked on her MEVL Tour, performing across Mexico, the United States, and Central America with sold-out shows in Mexico City and Tijuana Expanding internationally, she has also performed in Madrid and was named an ambassador for Adidas México and part of Apple Music’s Up Next program. In February 2026, she opened for Doja Cat and presented her latest project, the EP Confesiones De Las Que Me Voy A Arrepentir.

Contributors

Raw Event JSON

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Open JSON payload
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